Is Customer Experience Recession-Proof?

A recession -- that's what the Wall Street Journal now calls our economic slowdown -- is no time to slack off on using IT for sales, marketing and e-business: When consumer spending drops, the need to compete for remaining dollars...

Marketing Needs IT in a Recession

Marketing departments are going to need new information to help their companies make it through a recession. In his blog Marketing KnowHow, Harvard B-School marketing professor John Quelch noted eight things marketing must do, and several of them can't be...

Can Prediction Markets Work?

HBR's Strategy Feast

First, Sloan Management Review comes out with some good articles. Now the Harvard Business Review has come out with the TOC of their new issue, and it's a doozy. It's a special issue on Leadership and Strategy....

MIT: The ROI of Collaboration

Before coming to Ziff Davis, I was editor of the MIT Sloan Management Review. I remain a fan. The winter 2008 issue has come out, and several articles look especially interesting to IT executives:...

Gartner: IT Isn't Strategic? Nonsense!

I'm in Orlando at the Gartner Symposium/ITxpo, where one of the issues du jour is the recent flare-up in the debates over whether IT is strategic, and whether CIOs will still be needed. There's no question where this organization's top...

Half of CIOs Dispute Hamel

One of the reasons Gary Hamel argues so strenuously for the management innovation is his belief that it is the chief source of long-lasting competitive advantage. Do CIOs agree?...

Forum: What's Your Cost Management Strategy?

Whenever we look at future trends or IT spending plans, we always do so with this caveat: "But if the economy begins to head south ..." And while like you I'm hoping for the best, companies have to prepare for...

More Evidence Alignment Pays

The Business Technology Management Institute, a research think tank organized by Faisal Hoque, chairman and CEO of BTM Corporation, and boasting several top IT academics like James Cash, V. Sambamurthy and Robert Zmud, has released a study on the benefits...

Businesses Perform Better When Boards Attend to IT

Deloitte has completed the second phase of a research project on boards of directors and IT, and it has come up with "Eight Big Ideas." They are:...