What Woody and Buzz Lightyear Can Teach IT


Ed Catmull, cofounder of Pixar and president of Pixar and Disney Animation Studios, writes in the Harvard Business Review on "how to build a sustainable creative organization."

He challenges the "misguided view of creativity that exaggerates the importance of the initial idea in creating an original product," and the "profound misunderstanding of how to manage the large risks inherent in producing breakthroughs."

Pixar is a community in the true sense of the word. We think that lasting relationships matter, and we share some basic beliefs: Talent is rare. Management's job is not to prevent risk but to build the capability to recover when failures occur. It must be safe to tell the truth. We must constantly challenge all of our assumptions and search for the flaws that could destroy our culture.
More: "Creativity must be present at every level of every artistic and technical part of the organization."

It's a long article, but worth finding the time to read.


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