Ask Your Customer!
Instead trying to better understand online behavior through cookies, beacons and clicks, organizations should ask customers directly about their online preferences.
IT Strategy
Tuesday, January 21, 2014 00:01 AM
Monday, December 23, 2013 00:01 AM
Six Tech Trends That Will Shape IT in 2014
Personal clouds, the Internet of things and social collaboration are among the tech trends that will significantly impact the enterprise in 2014. Are you ready?
Sunday, December 01, 2013 10:25 AM
Taking Analytics to the C-Level
To ensure the success of big data and advanced-analytics initiatives, organizations may need to add new roles, such as a chief data officer and a chief analytics officer.
Sunday, October 20, 2013 14:05 PM
Embrace Digital Transformation
CIOs must formulate a focused strategy that reinvents IT and the business. For many companies, constant digital transformation is now the foundation of business.
Monday, September 09, 2013 00:01 AM
Ignore Customers at Your Own Risk
Seventy-one percent of companies systematically ignore publicly viewable tweets and posts about their products and services. Is your company one of them?
Monday, August 19, 2013 00:01 AM
The Importance of a Seamless Consumer Experience
Businesses that create a seamless browsing, buying and service experience across channels and devices will be best equipped for the challenges of the digital age.
Friday, August 09, 2013 07:30 AM
Transform Your IT Team With a Persuasive Slogan
Every CIO needs to create a simple, direct and powerful slogan that will unite their IT department as a team and inspire everyone to perform to the best of their ability.
Monday, July 01, 2013 06:59 AM
The Internet of Things Will Change Everything
Over the next decade, more than a few company fortunes will be won and lost based on how well organizations adapt to the Internet of Things.
Monday, June 17, 2013 00:01 AM
Predictive Analytics Can Become Flim Flam
There's no question that predictive analytics is the wave of the future. But, like any technology tool, it can also undermine creative thinking.
Monday, May 27, 2013 00:03 AM
Is Smart Tech Creating Dumb People?
Why it's critical to build systems, devices and tools that minimize distractions and train workers how to tune out unnecessary noise.
Monday, March 25, 2013 00:05 AM
Rethinking the I in CIO
In today’s digital workplace, the CIO should be a combination of chief innovation officer, chief intelligence officer and chief integration officer.
Tuesday, November 06, 2012 09:10 AM
A Tale of Three Contact Centers
Last week, I found myself coping with products and services that required support. Not surprisingly, there were marked differences in how well the companies handled the inquiry and how effectively they res....
Tuesday, November 22, 2011 08:11 AM
Protecting Your Online Reputation
By Tony Kontzer If you haven't heard of Reputation.com, you should have, because all of us probably will need its expertise at one time or another. To be truthful, I never would have taken note of the com....
Thursday, September 01, 2011 00:09 AM
Vivek Kundra at Dreamforce: Ex-Fed CIO Touts Social Media Revolution
By Tony Kontzer Who'd have thunk it? It sure sounded like the seeds of a revolution were being planted by none other than former U.S. CIO Vivek Kundra during a panel discussion Aug. 31 at Salesforce.com's ....
Thursday, August 18, 2011 13:08 PM
The CIO's Calendar: September Means Strategy
By Don Desiderato This is the first installment in our new monthly blog series, The CIO's Calendar, in which we'll give you insights on how to plan your time in the month ahead as you look to allocate res....