For CIOs, attaining the right balance of staffing, technology and processes is the difference between racing ahead and inhaling the digital exhaust of smarter and more efficient competitors.
Instead trying to better understand online behavior through cookies, beacons and clicks, organizations should ask customers directly about their online preferences.
A new Gartner report highlights four trends will transform the future of business intelligence and analytics over the next several years.
Personal clouds, the Internet of things and social collaboration are among the tech trends that will significantly impact the enterprise in 2014. Are you ready?
When it comes to providing customer service, CIOs need to take a consumer-centric view, get rid of the Byzantine rules, and put humans in charge when a glitch occurs.
To ensure the success of big data and advanced-analytics initiatives, organizations may need to add new roles, such as a chief data officer and a chief analytics officer.
When you see employees using paper forms, such as invoices, work orders and customer surveys, examine how the data process can be digitized via a tablet or other computing device.
CIOs need to recognize the elevated role of the CMO and marketing technology, and both sets of executives must find ways to work together more effectively.
CIOs must formulate a focused strategy that reinvents IT and the business. For many companies, constant digital transformation is now the foundation of business.
Directors want to learn about IT issues and incorporate them into their decision-making, but many of them don’t understand IT or related business opportunities.
Co-bragging involves teaming up with a friend or colleague at work who will praise your skills and achievements—and you return the favor in kind.
Seventy-one percent of companies systematically ignore publicly viewable tweets and posts about their products and services. Is your company one of them?
For the enterprise, data and format obsolescence translates into higher costs—or an inability to access and profit from data collected over the years.
Businesses that create a seamless browsing, buying and service experience across channels and devices will be best equipped for the challenges of the digital age.